Maureen Shaffer has 25 years of successful, high growth cardiovascular medical device marketing and engineering experience. Additionally, she spent 10 years involved in mobile cloud software, implementing content management, project management, and promotional review inside medtech as well as developing and launching new mobile software to sell to medtech. As such, Maureen is a rare breed of new and old school business savvy. Maureen has extensive executive level experience, serving in several Vice President positions in technology companies such as Prolifiq and Flowonix. Presently as the Founder and CEO of Mingletoe, a boutique consultancy which architects business strategy for early and growth stage medical device (medtech) companies, her company focuses on strategy so key resources stay focused on executing and winning. Mingletoe manages project and timeline goals while digging deep into the market and customer data, and supplementing it with network outreach to create a powerful and insightful strategic plan along with the turnkey presentation to gain approval from board or investors. Maureen is also an experienced seminar speaker and has authored several publications on topics ranging from sales, marketing and improving content dissemination among others. She holds a BSE in Biomedical Engineering from Duke University.